Publications by the researcher in collaboration with Fernando Reyes Reina (2)

2021

  1. Evolution and future of the marketing and sustainability linkage: Towards a civil marketing approach

    Financial management ans risk analysis strategies for business sustainability (IGI Global), pp. 105-123

2020

  1. La divulgación científica y las marcas activistas durante el Covid-19

    Comunicación, Periodismo y Publicidad: retos profesionales en tiempos de crisis (Fragua), pp. 177-187